By Ted Goudie

If your business sells to other businesses, there are website best practices you should follow, and some of these may be different from the normal features on a retail/B2C website. Here are some important considerations that will help you launch a successful B2B website: You have relationships with your business customers, and you likely know far more about them than the average customer who visits your site, so leverage that knowledge to personalize their experience on your website.

Read the source article at Website Pipeline Blog